Deadline
is a fun game. It's actually really fun, and at the same time, it's
about the news. Well, it's not just about the news, it is the news.
It's just delivered differently.
Deadline is a game played
through facebook that tests the player's knowledge of the news. The
first time I encountered it, I was knee deep in school work. Yet, this
facebook app managed to steal over an hour of my time. It was a fair
trade though as I found myself thoroughly caught up on recent events
when I finally managed to quit.
At NewsTools2008 yesterday, I had the opportunity to sit down with Tony Kuttner of NewzWag.com. He's on the team that created Deadline and shared his thoughts on
Here are the highlights:
-Other
news quiz applications have relied on the player knowing trivia (what
was the general's name that...) rather than knowing about the story.
Someone who just quotes trivia when talking makes for a dull
conversationalist. Delivering more of the story and what's interesting
about that story makes for better conversations and therefore a better
game.
-Regular, new content is key. They aim to get 15-20 new stories up every weekday and 10 each day on weekends.
-Aesthetics
were important to the team. It had to look good. It's hard to test
exactly how much of an effect this has on whether people play, but it
seems important. (Anecdotaly, I think the design makes me more prone to
stick around.)
-Including interesting, sometimes offbeat,
stories and making it easy to share with your friends is important to
the community aspect.
-The application was created as part of a
team that included 3 developers. None were game developers, but some
members of the team were avid gamers. (Avid gaming seems important as
they get a lot of little things right).
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