COMMITMENT: Sustaining through adding value, lower margins

Commitment 3: Create a locally-sustainable business model to fund the journalism. This is a journalistic enterprise supported by a different business model from today. The journalism is less dependent upon advertising, more dependent on revenue generated from adding value to news content. The Next Newsroom will be profitable, but margins will be modeled more on the expectations of a community trust or public utility. Arms-length businesses also will be linked to The Next Newsroom to both support journalistic pursuits and help fund construction of wireless broadband Internet access in the community that can deliver content on digital platforms.