What's the idea behind the Information Valet Project? Project director Bill Densmore recorded this discussion with sophomore journalism major Eric Luu of Stonybrook University on Nov. 25, 2008. The 14-minute dialogue begins with Densmore talking about the demographic, advertising and commerce components of IVP, and ends with Luu and Densmore sharing thoughts about whether users are willing to pay for journalism. Click on the carat on the left of the bar below to launch an audio stream, or download an MP3 podcast for offline listening (15.0 minutes; 3.6MB) :