A four-member student team at the University of Missouri discusses their findings of a 200-person web and personal focus-group survey about public attitudes toward paying for "content" on the web or receiving things of value in exchange for giving up personal demographic information. The discussion took place March 17, 2009 at the Donald W. Reynolds Journalism Institute. Listen to streaming audio by clicking on the carat to the left of the bar below, or download an MP3 audio podcast for offline listening. (11 min., 36 seconds; 2.79MB) / SURVEY RESULTS NARRATIVE / ANSWERS (pdf)
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